Sportworks
Reseller Program

Your Trusted Partner in Bike Parking

Designed for partners who share our passion for quality bike infrastructure, this program helps you grow your business with a trusted industry leader. Resellers gain access to expert design support, lead referrals, exclusive pricing, and a marketing toolkit to help turn bike racks into high-margin sales for your company. 

Whether you're a transit distributor, urban planner, contractor, or architect, we provide the tools and support to expand your impact and deliver long-term value.  

Benefits of Joining

Receive world-class customer service and design support

Get priority lead referrals in your region

Enjoy volume discounts & expedited lead times

Promote sustainable solutions with the only DECLARE-listed bike parking solutions

Proudly offer racks made in the USA that meet Buy America certification 

Access a complete marketing toolkit for easy outreach

Promote with confidence using co-branded materials

What You’ll Receive

Once you’re onboarded, you’ll get access to a co-branded Imagery & Creative Toolkit complete with photos, a one-pager, and ready-to-use assets designed to boost visibility and drive sales. 

Ready to Get Started?

Sign up today and join our Reseller Program interest list. 

Experience You
Can Build On

For over 30 years, Sportworks has engineered commercial bike racks that are built to perform in the real world. Our racks are used by organizations like Microsoft, Nike, the University of Washington, and Boston University, as well as cities and campuses across the country.

When you recommend Sportworks, you’re backed by the same quality trusted by leading organizations worldwide. 

From precision-fit layouts to no-scratch finishes, every detail reflects what cities, cyclists, and planners actually need. All our products are proudly made in the USA, meet Buy America requirements, and carry Declare Label certification, helping you deliver on both sustainability and compliance goals with every project. 

Choosing Sportworks means aligning with a brand that values long-term performance, practical design, and getting it right from the start.  

Questions?

We're here to support you every step of the way. Sign up through the form or email sales@sportworks.com to speak with a member of our team about the Sportworks Reseller Program.